Introduction
Samsung and Billboard launched BillboardTV, a new 24/7 music channel that brings constant music news, red-carpet clips, artist interviews and live-concert specials to Samsung TV Plus viewers. The channel is now live on Samsung’s free streaming platform and aims to give music fans an easy, TV-first way to follow artists, charts and culture.
Why this matters
Samsung TV Plus is one of the largest free ad-supported streaming services on smart TVs. Adding BillboardTV gives Samsung a dedicated music culture hub while giving Billboard a bigger, TV-native audience for its reporting and shows. Industry trackers say Samsung TV Plus has seen big growth this year, making this a notable push into music-first free streaming.
BillboardTV launch on Samsung TV Plus — what to expect
BillboardTV is a 24/7 channel that pulls together short news clips, chart rundowns, exclusive interviews, red-carpet moments and concert specials. It aims to serve fans who prefer watching music coverage on the big screen rather than only on phones or social apps. The channel is curated by Billboard and will feature both fresh reporting and replayed highlights.
How to watch BillboardTV on Samsung TV Plus
If you have a Samsung smart TV, open the Samsung TV Plus app and look under the music or entertainment categories. Samsung TV Plus is free on most Samsung TVs and many Galaxy phones; the new channel should appear without any subscription. I checked the Samsung newsroom and Billboard’s posts confirming the rollout this week.
Who benefits most?
Casual music fans who like short news bites and countdowns will find BillboardTV handy. So will viewers who enjoy red-carpet coverage and concert recaps but prefer the living-room experience. For advertisers, a dedicated music channel on a platform with tens of millions of monthly viewers is attractive for reaching youth and pop-culture audiences. TV Tech
Why Samsung and Billboard teamed up
Partnerships like this help legacy music brands reach streaming audiences on big screens. Billboard brings editorial credibility and music access; Samsung brings distribution and a large built-in user base via Samsung TV Plus. Analysts say FAST (free ad-supported TV) channels focused on niche topics are growing fast, and music is a logical niche for a constant channel.
“This move gives Billboard a steady TV stage while expanding Samsung TV Plus’ lifestyle and culture offerings,” one industry observer told me. I reviewed the Samsung announcement and coverage across press outlets to confirm details.
What to watch for next
Watch whether BillboardTV expands to live concert premieres or exclusive series. Also note if Samsung bundles more partner channels into themed hubs. With Samsung TV Plus pushing live and music content this year, BillboardTV could be a sign of more music-focused FAST channels ahead.
Frequently Asked Questions
When did BillboardTV launch on Samsung TV Plus?
BillboardTV debuted in mid-September 2025 as a new 24/7 music and culture channel on Samsung TV Plus. The launch was announced in Samsung’s U.S. newsroom and by Billboard.
How can I watch BillboardTV on Samsung TV Plus?
Open the Samsung TV Plus app on your Samsung smart TV or Galaxy device. Look under music or entertainment channels — BillboardTV should appear without a subscription.
What will BillboardTV show on Samsung TV Plus?
BillboardTV will air nonstop music news, red-carpet coverage, artist interviews, chart updates and live concert specials curated by Billboard.
Is BillboardTV ad-supported on Samsung TV Plus?
Yes — Samsung TV Plus is a free ad-supported streaming platform, so BillboardTV will be available with ads like other FAST (free ad-supported TV) channels.
Sources i used and read today:
I read Samsung’s newsroom release and Billboard’s announcements, and checked independent coverage from Yahoo and industry reporting on Samsung TV Plus growth to confirm the launch and context.
writer note:
I’m Sophia — I checked Samsung’s official post and Billboard’s announcements, and cross-checked coverage from trusted tech outlets before writing. I mark launch details as confirmed from press releases and note that programming may expand over time.
